Skip to main content

AGC and Exponential Growth in Online Games

New market research detailing the growth of the online game industry will be announced at the Austin Game Conference (AGC) next week on September 6th, 7th, and 8th in Austin, Texas.

At a time of exponential growth in online games, the fourth annual Austin Game Conference will bring together over 2,400 game industry professionals from 20 countries representing more than 520 companies. The announcement was made by The Game Initiative, the organizer of the Austin Game Conference and the leading producer of conferences and events for game industry professionals.

The online game market in will grow from $1.1 billion in 2005 to $4.4 billion by 2010 in North America, according to a new study conducted by Parks Associates, a Dallas-based market research and consulting company, who will discuss their new data at AGC.

Currently PC gamers spend an average of 18.5 hours playing each week - more than console (13.6 hours), portable (8.9 hours), or mobile games (4.6 hours). Of those PC gamers, 70 percent play some form of multiplayer online game.

Austin Game Conference includes six tracks dedicated to the online game industry segment. Attendees can focus in the areas of Multiplayer Design, Multiplayer Business/Production, Multiplayer Tech/Art, Games in Asia, Multiplayer Service/Support and Casual Games.

Blizzard Entertainment's VP of Game Design Rob Pardo will deliver the opening keynote Wednesday morning, offering his thoughts on the success of World of Warcraft and where Blizzard fits into the quickly evolving online world. Offering a slightly different perspective will be Michael Dell, Chairman of the Board at Dell Inc. In his Thursday afternoon fireside chat, Michael Dell will address Dell Inc.'s stake in the future of the game industry and take questions from the audience.

Popular posts from this blog

The Subscription Economy Churn Challenge

The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the