Skip to main content

Wi-Fi Enabled Consumer Electronics Growth

With Wi-Fi appearing in mobile PCs, home routers, and phones, there has been much hype around Wi-Fi crossing over into the Consumer Electronics (CE) space, reports In-Stat.

But the CE space is just warming up to Wi-Fi, with some device segments such as gaming consoles and handheld games welcoming Wi-Fi with open arms. In other device segments, such as digital video camcorders and standalone Personal Video Recorders (PVRs), the door has been kept shut on Wi-Fi.

"The beauty of Wi-Fi's adoption into high-volume CE categories is that even single-digit attach rates can translate into millions of Wi-Fi shipments," says In-Stat's Gemma Tedesco. "For example, even with sub 10 percent attach rates expected for set top boxes and digital TVs in 2010, Wi-Fi-enabled shipments in these device segments are still expected to number in the millions."

In-Stat's study found the following:

- Digital Rights Management, combined with a lack of consumer understanding around multimedia home networking, may continue to hinder Wi-Fi's uptake into CE devices designed to access and/or distribute online content.

- Although Wi-Fi offers networking capabilities not provided by wireless Personal Area Network (PAN) technologies, there are some device segments -- such as digital video camcorders, digital still cameras and printers -- where Wi-Fi faces technology competitors such as the emerging Wireless USB.

- Handheld game shipments with embedded Wi-Fi are expected to reach 28 million units in 2006. Gaming consoles with embedded Wi-Fi are expected to ramp up to approximately 5 million by the end of 2006, driven by the fourth quarter release of Sony's PlayStation 3 and Nintendo's Wii.

- 802.11n is expected to drive Wi-Fi uptake into core digital living room devices such as digital TVs and set top boxes.

- Major vendor moves in the CE space include Apple's planned launch of a Wi-Fi media adapter in 2007, and Microsoft's release of its Wi-Fi-enabled Zune portable digital music player in late 2006. Innovative Wi-Fi-enabled CE devices are available from a variety of vendors. But, to really push Wi-Fi into specific CE segments, vendors will have to devote significant marketing resources, and, most importantly, provide a skillful implementation of Wi-Fi that really demonstrates the technology's value-add.

Popular posts from this blog

The $150B Race for AI Dominance

Two years after ChatGPT captured the world's imagination, there's a dichotomy in the enterprise artificial intelligence (AI) market. On one side, technology vendors are making unprecedented investments in AI infrastructure and new feature capabilities. On the other, there's measured adoption from customers who carefully weigh the AI costs and proven use case benefits. Artificial Intelligence Market Development The scale of new investment is significant. Cloud vendors alone were expected to invest over $150 billion in capital expenditures in 2024, with AI infrastructure being the primary driver. This massive bet on AI's future is reflected in the rapid growth of AI server revenue. Looking at just two major players - Dell Technologies and HPE - their combined AI server revenue surged from $1.2 billion in Q4 2023 to $4.4 billion in Q3 2024, highlighting the dramatic expansion. Yet despite these investments, the revenue returns remain relatively modest. The latest TBR resea...