Skip to main content

Predictions for Digital Terrestrial TV Adoption

The Digital Terrestrial TV (DTT) Set Top Box (STB) market is poised to surpass $1 billion due to the analog signal cutoff date of Feb. 17, 2009 in the U.S., and prospects of a large Chinese market, reports In-Stat.

As DTT markets mature, the growth in uptake of DTT tuners will continue, aided primarily by increased consumption for second and third TVs.

"The prospects of turning off analog terrestrial broadcasts, coupled with ongoing marketing campaigns, are powerful motivating factors for consumers to adopt the digital platform," says Michael Inouye, In-Stat analyst.

In-Stat's study found the following:

- Europe continues to lead DTT, and could see significant digital penetration as analog cutoffs continue and commence.

- While HD TV, in the near term, will likely remain a niche market in most countries, events like the 2008 Olympics and a larger HD TV installed base could help spur its adoption.

- In North America, a residual market will likely exist in 2010 and 2011, but it will pale in comparison to that of 2008-2009.

Popular posts from this blog

Securing the Future of Cellular IoT Apps

The Internet of Things (IoT) continues to expand. According to the latest worldwide market study by Juniper Research, they forecast a 90 percent growth in cellular IoT devices by 2028, with the global number reaching 6.5 billion. This exponential rise presents both exciting opportunities and significant challenges. While the growth of cellular IoT unlocks a vast potential for innovation in smart cities, industrial automation, and remote monitoring, it also requires device management and security advancements. Cellular IoT Market Development Juniper's research highlights the critical role of intelligent infrastructure management solutions. These platforms will empower the users to automate critical tasks such as device configuration, real-time security management, and optimized wireless connectivity. The surge in cellular data usage, projected to reach 46 petabytes by 2028 compared to 21 petabytes today, further underscores the need for automation. This is where federated learning i