Skip to main content

Technology, Media and Telecom Revolutions

It starts with consumer's desire to enjoy the entertainment they want, whenever they want, on any platform they want -- and ends with a wave of technological change that will sweep away the video and audio entertainment media businesses as we now know them.

It's the latest stage of the Technology, Media and Communications (TMC) revolution -- and it's about to make previous technological upheavals look minor in comparison. A new white paper from iSuppli Corp. examines the TMC revolution, including its drivers and enablers, and offers ideas and insights on how companies can manage this wave of technological change.

The TMC revolution centers on a set of relatively new products that combine elements of computing, consumer electronics and wired and wireless communications. Demand for such products has been spurred by the proliferation of devices that deliver time/place utility to consumers, such as mobile phones, which allow users to communicate in any location and whenever they chose.

Consumers have become accustomed to such ubiquity in mobile phones, and now have extended this expectation to the realm of entertainment. Simply put, consumers want to enjoy any entertainment they chose, on the platform they chose, at anytime and in any location.

"This desire for greater choice and personalizationin entertainment has become the driving force for consumer behavior pertaining to technology and content," said Mark Kirstein,vice president, Multimedia Content and Services for iSuppli. "Because of this, TMC stands not only to impact traditional technology markets, but to completely reshape the telecommunications and entertainment media businesses, resulting in the demise of many traditional corporate powerhouses."

These changes represent just the latest wave of a series of TMC revolutions that have progressively extended the dynamics of the high-tech industry to new markets. The first TMC wave was marked by the rise of PCs and wireless communications to become the primary applications for the high-tech marketplace.

More recently, the rise of broadband has transformed telecommunications into a major engine for high-tech growth and innovation. Virtually all telecommunications companies are investing enormous sums to upgrade their networks to support new broadband-enabled services, particularly Internet Protocol TV (IPTV).

Ironically, this second TMC wave has had a withering impact on the telecom industry itself. Once the most stable of companies -- the low-risk investment of choice for widows and orphans -- some telecom companies now have entered a period of brutally competitive market conditions that has shaken their traditional security.

"For the first time, the telecommunications companies were exposed to the realities of the high-tech market, including speedy technological development, constantly-shifting competitive landscapes and quick extinction for any company not nimble enough to keep pace," Kirstein said. "The result is that the telecommunications industry has gone from stability and dominance to insecurity and concern over how many companies will survive the current wave."

Even in countries where telecom companies still manipulate the public policy and regulatory processes to favor their vested interests, analysts know that this traditional defense is equivalent to living on borrowed time. Eventually, all will be forced to embrace a level playing field, where nimble competitors will exploit their apparent weaknesses.

Popular posts from this blog

Software-Defined Infrastructure: The Platform of Choice

As more organizations adapt to a hybrid working model for their distributed workforce, enterprise CIOs and CTOs are tasked with delivering new productivity-enabling applications, while also seeking ways to effectively reduce IT cost, complexity, and risk. Traditional IT hardware infrastructure is evolving to more software-based solutions. The worldwide software-defined infrastructure (SDI) combined software market reached $12.17 billion during 2020 -- that's an increase of 5 percent over 2019, according to the latest market study by International Data Corporation (IDC). The market grew faster than other core IT technologies. The three technology pillars within the SDI market are: software-defined compute (53 percent of market value), software-defined storage controller (36 percent), and software-defined networking (11 percent). "Software-defined infrastructure solutions have long been popular for companies looking to eliminate cost, complexity, and risk within their data cente

Digital Identity Verification Market to Reach $16.7B

As more enterprise organizations embrace the ongoing transition to digital business transformation, CIOs and CTOs are adopting new technologies that enable the secure identification of individuals within their key stakeholder communities. A "digital identity" is a unique representation of a person. It enables individuals to prove their physical identity during transactions. Moreover, a digital identity is a set of validated digital attributes and credentials for online interactions -- similar to a person's identity within the physical world. Individuals can use a 'digital ID' to be verified through an authorized digital channel. Usually issued or regulated by a national ID scheme, a digital identity serves to identify a unique person online or offline. Digital Identity Systems Market Development Complementary to more traditional forms of identification, digital identity verification systems can enhance the authenticity, security, confidentiality, and efficiency of

Global Pandemic Accelerates the Evolution of Transportation

Given the current trends across the globe, organizations that depend upon the continued growth of personal vehicle ownership will need to consider a plan-B scenario. While some companies will be able to adapt, others may find that their traditional business model has been totally disrupted. According to the latest worldwide market study by Juniper Research, Mobility-as-a-Service (MaaS) will displace over 2.2 billion private car journeys by 2025 -- that's rising from 471 million in 2021. Juniper believes that for MaaS to enjoy widespread adoption, subscription or on-the-go packages need to offer a strong combination of transport modes along with feasible infrastructure changes, high potential for data collection and low barriers to MaaS deployments. Mobility-as-a-Service Market Development The concept of MaaS involves the provision of multi-modal end-to-end travel services through a single platform by which users can determine the best route and price according to real-time traffic