Skip to main content

SIP Converged Voice & Multimedia Services

Session Initiation Protocol (SIP) services will become the norm after 2010 and will rapidly begin to dominate the world's telecom markets, according to ABI Research.

By 2012 almost half of all telecom users will be using at least one SIP-based service, but more than likely will have many services from multiple devices able to communicate with other users and services across the Web and between enterprise and public networks.

This will generate over $150 billion in service revenue annually with cumulative infrastructure capital expenditure of over $10 billion by that date. A move to all-IP networks is the chosen path for introducing new services, with next generation networks (NGN) the ultimate goal.

"The path to this all-IP goal is complicated: migrating existing services onto IP networks while retaining resources until they can be taken out of service is not a straightforward process," says ABI Research analyst Ian Cox.

"Mobile operator voice services are already optimized to reduce network traffic, and the move to VoIP is not an easy choice until the introduction of LTE or HSPA. One method that has gained some momentum is to use an IP overlay based on SIP. This allows new services to be designed and launched using a well-supported standard that also opens the way to bring Web services, service delivery platforms, and ultimately IMS into the network."

Cox further comments that, "Using SIP, telephony becomes another Web application, which can be integrated into other Internet services. It allows service providers to build converged voice and multimedia services."

By 2012, ABI Research expects almost 1.2 billion VoIP users to be active, most users also subscribing to several forms of messaging and video sharing driven by the interest in user-generated content.

Additional services supported by SIP will include presence, click-to-dial, buddy lists, email and Web access which are assumed to be core services and will be included as standard in any service offering, and bundled with broadband access. A portion of the VoIP users will also be connected to a fixed-mobile convergence service.

Popular posts from this blog

The Subscription Economy Churn Challenge

The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the