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Digital Interface Demand Shifts in the Market

The DVI standard, facing strong competition from other technologies including HDMI and the DisplayPort standard in the PC market, will begin a steep decline in 2008, according to the latest market study by In-Stat.

DVI will decline from 112 million device shipments in 2007 to just 3 million device shipments in 2011, the high-tech market research firm says. Digital visual interface (DVI) and high-definition multimedia interface (HDMI), are related, high-bandwidth, unidirectional, uncompressed digital interface standards.

"HDMI's success continues to be enormous, especially in the Consumer Electronics (CE) segment," says Brian O'Rourke, In-Stat analyst.

"Close to 90 percent of digital television (DTV) shipments in 2007 are expected to include HDMI. In addition, HDMI penetration of large markets such as set top boxes continues to increase."

In-Stat market study found the following:

- 143 million HDMI-enabled devices will ship in 2007.

- DVI-enabled device shipments will decline sharply through 2011, due primarily to competition from DisplayPort.

- Several PC original equipment manufacturers (OEMs) released HDMI-enabled media centric notebook PCs in 2007, including Toshiba, Sony and Hewlett-Packard.

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