Skip to main content

Global Upside for Digital Asset Management

Global revenue from digital asset management (DAM) solutions is expected to triple by 2013, according to the latest market study by ABI Research.

The research, which also covers conditional access and broadband video markets, indicates marked differences in adoption rates and market growth between the major industrialized regions, North America, Europe and Asia.

"Certain common factors affect the growth of conditional access, digital asset management, and broadband video across all regions," says industry analyst Zippy Aima. "There is the recent proliferation of digital media content, especially video, and the rise of portable devices for viewing it. We can add the widespread availability of broadband data services to distribute it, and the need for systems that can store and deliver that content to the right people at the right time."

Beyond those common drivers, however, differences emerge. In North America, the conditional access market is quite mature, and revenue is expected to reach a plateau starting this year. Telcos will earn the largest piece of that revenue, followed by the cable industry, with the satellite sector a distant third.

The maturity of the North American market affects shipments of new conditional access servers too, which will see lower than replacement rates, while shipments in Asia will more than double in the same period.

"After a slow start, IPTV is finally finding traction, particularly in Asia and Europe," adds Aima. "The pay-TV business model will do especially well, with the number of videos viewed increasing six-fold by 2013, while free content suffers a few percent decline."

None of these markets is without its challenges. Although vendors and service providers have been quick to provide and adopt new conditional access solutions, the required infrastructure changes are slow and expensive. The explosion of online video also demands more bandwidth.

With the security of both premium entertainment content and private data under threat, ever-stronger access control is needed. Amid some confusion about what really is and isn't a DAM solution, DAM vendors must also focus on integration: their tools must interact with a constantly changing array of other applications.

Popular posts from this blog

The Subscription Economy Churn Challenge

The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the