Skip to main content

Mobile Phone Messaging $130B Windfall

According to Portio Research, worldwide mobile messaging is a $130 billion industry in 2008, and their forecasts show that value rising to reach $224 billion by the end of 2013.

SMS still totally dominates the mobile messaging mix. Their report describes where messaging services reside within the total mobile service revenues.

Portio forecasts that even in 2013, messaging will still account for approximately 60 percent of all non-voice service revenues worldwide, and within that SMS text messages will account for some 55 percent of all messaging revenues.

With mobile data revenues expected to account for between 25 and 30 percent of total mobile operator service revenues worldwide by 2013, that means that messaging will account for approximately 17 percent of total operator service revenues by 2013.

SMS text messaging will be responsible for approximately 9 percent of total operator service revenues in 2013.

Across the planet, everywhere from The Philippines to Croatia, SMS is booming, with forecasts predicting aggressive growth ahead for the next 6 years.

Portio's report looks in detail at the massive opportunities that lie ahead as worldwide mobile messaging markets continue to rise in value by a staggering $20 billion per year for the next 5 years.

Their mobile messaging market study offers extensive forecast data, messaging market sizing for 2007 and 2008 and forecasts for growth through 2013.

Popular posts from this blog

$4 Trillion Digital Transformation Upswing

As a C-suite leader, you're constantly bombarded with investment opportunities. In today's large enterprise arena, few initiatives hold the same potential as Digital Transformation (DX). Yet, securing ongoing buy-in from the board and other key stakeholders hinges on a clear understanding of market momentum and the return on investment that DX promises.  A recent IDC worldwide market study sheds valuable light on this critical topic. Let's delve into some key takeaways and explore what they mean for your organization's tech strategy. Digital Transformation Market Development The IDC study describes a market surging toward investment adoption maturity. Worldwide spending on DX technologies is forecast to reach $4 trillion by 2027, reflecting a compound annual growth rate (CAGR) of 16.2 percent. This exponential growth signifies an opportunity for industry leaders to leverage digital business tools and strategies to gain a competitive edge, with Artificial Intelligence (A