Skip to main content

Central and Eastern Europe Mobile Market

Mobile service providers in Central and Eastern Europe will increase their annual service revenues by more than 30 percent to $77 billion in 2013, according to the latest market study by Informa Telecoms & Media.

As the rise in voice revenues levels off from 2011, overall growth will be driven by a doubling in the value of data revenues which will reach $23.4 billion in 2013.

Growth will be primarily driven by continued expansion of the mobile subscription base, which will increase almost 20 percenet, from 447 million at end-2008 to 534 million at end-2013.

Growth will also be fuelled by the increasing tendency for people to maintain two or more SIM cards in active use -- in some cases buying the second for a mobile broadband connection.

Annual mobile data revenues in Central and Eastern Europe will increase 107 percent from $11.3 billion in 2008 to $23.4 billion in 2013. As a result, the proportion of revenue generated by data is forecast to increase by more than half, from 19.4 percent in 2008 to 30.4 percent by 2013.

Voice revenue from existing subscriptions will also rise gradually, thanks to increased usage: leading Russian operators MTS and VimpelCom, for example, have already seen average outgoing and incoming minutes of use (MOU) exceed 200 per subscription per month in 2008.

Higher monthly rental incomes are also contributing to revenue growth in markets where operators have concentrated on migrating prepaid subscriptions onto contracts -- a trend that will continue to have a positive impact on revenues in the region over the next five years.

The share of subscriptions on contracts in the Czech Republic, for example, increased by 3.3 percentage points over 2008, helping to shore up blended ARPU, as revenue from contract subscriptions increased.

Although voice revenues, particularly in the enterprise sector, are likely to be suppressed by the contraction of the region's economies, operators have expressed optimism that mobile data services will prove resilient.

Popular posts from this blog

How a Digital-First CEO Leads Transformation

Some leaders reject the notion that "wait and see" is the best response to disruptive change. Savvy senior executives are already driving digital business transformation throughout their organization in an effort to gain a bold strategic advantage. According to the latest market study by International Data Corp (IDC), Digital-First CEOs plan to drive at least half of their income from digital business products, services, and experiences by 2027 -- that's ahead of the market average of 39 percent. Driven by their response to the COVID-19 pandemic, these business leaders have changed how they think about the relationship between business and technology, and how they approach the next digital transformation era -- from scaling digital technology to guiding a viable digital business. Digital Business Market Development IDC defines digital business as value creation based on technology, which entails: 1) Automated customer-facing processes and internal operations; 2) Provision

Digital Solutions for Industrial & Manufacturing Firms

Executive leaders of fast-moving consumer goods (FMCG) are seeking guidance on how to apply new business technology in their manufacturing operations. CIOs and CTOs are tasked with gaining insight into the best solutions for digital transformation. ABI Research evaluated the impact politics, regulation, the economy, supply chain, ESG, and technology are having on FMCG, pharma, producers of steel, chemicals, pulp and paper -- as well as the mining and oil & gas sectors. Digital Transformation Market Development "Our assessment found that the FMCG sector is under pressure from all sides," says Michael Larner, industrial & manufacturing research director at ABI Research . Securing raw materials is challenging considering lockdowns in China and limited grain supplies from Ukraine. Supply shocks are raising input costs, and operating costs are rising with higher energy costs coupled with the pressure to pay higher wages and work sustainably. "We all hoped that with th

Retail Transformation Gains New Momentum

Forward-thinking retailers now have a bright future. In contrast, those that failed to enhance their business model via digital transformation have struggled, declined, and their assets were eventually liquidated. The key difference between these two business outcomes is applied strategic foresight. Even as the world continues to emerge from a global pandemic, retail is growing at levels not seen in the last two decades. Retail sales grew by 7 percent in 2020 and by over 14 percent in 2021, which is in stark contrast to the 3.7 percent annual growth between 2010 and 2019. The increased demand for retail has put a strain on supply chains and retail operations worldwide. As a result, retailers and stakeholders are turning to automation solutions such as mobile robotics for operational ease. Retail Transformation Market Development According to the latest market study by ABI Research, worldwide commercial robot revenue in retail stores will have a Compounded Annual Growth Rate (CAGR) of o