Skip to main content

Digital Terrestrial TV Set Top Box Market

The global financial crisis could endanger many large Digital Terrestrial TV (DTT) deployment projects, which require large amounts of financed capital, according to the latest market study by In-Stat.

This setback could cause major delays in DTT conversion programs worldwide, with consumers purchasing fewer Set Top Boxes (STB) as a result.

"Another scenario, however, is more upbeat for the STB market," says Gerry Kaufhold, In-Stat analyst.

The economic slowdown could spur governments to fund the DTT transition at an accelerated rate to stimulate the economy. By auctioning off the analog spectrum, governments would receive income.

Hopefully, converting analog spectrum for other uses, such a license-free metro area wireless broadband, will also spur new innovation and opportunity.

In-Stat's market study found the following:

- Total DTT STB unit shipments will peak at 44 million in 2009.

- Standard Definition (SD) DTT set top box unit shipments will peak in 2011.

- The component value of SD DTT set top boxes will reach nearly $500 million in 2011.

- The European DTT STB market value will peak in 2011 at $1.6 billion.

Popular posts from this blog

Why GenAI Investment will Double in 2024

In 2024, every business can be a technology-driven business. The quest for business technology leadership skills, and digital transformation, will gain new momentum as more organizations seek ways to drive net-new digital growth. Large enterprises will invest more than $19.4 billion worldwide in Generative Artificial Intelligence (GenAI) solutions in 2023, according to the latest market study by International Data Corporation (IDC). This spending, which includes GenAI software as well as related infrastructure hardware and IT or business services, is expected to more than double in 2024 and reach $151.1 billion in 2027 -- that's with a compound annual growth rate (CAGR) of 86.1 percent over the 2023-2027 forecast period. Artificial Intelligence Market Development Despite the recent IT headwinds in 2023, business leaders accelerated their exploration of GenAI solutions to help boost their digital business transformation. "In 2024, the shift to AI everywhere will enter a critic