Skip to main content

Computing and CE Products Drive GPS Apps

Mobile handsets still dominate shipments of devices with integrated Global Positioning System (GPS), but the new growth will come from mobile consumer electronics (CE) and mobile computing applications, according to the latest study by In-Stat.

Mobile computing and CE devices will comprise over 100 million units in 2013.

"With growing attach rates and market maturity, GPS chipset providers must carefully evaluate which technologies to integrate into single chip solutions," says Jim McGregor, In-Stat's Chief Technology Strategist.

Integration of the RF front-end and base band processor may not be enough. For example, which radio makes the most sense to integrate with, given the single mini-card slot of PC-based platforms?

In-Stat's market study found the following:

- Although the number of devices shipping with integrated GPS is increasing, the attach rates and the devices shipments have been hampered by the faltering economy.

- By 2012, there will be more CE devices with integrated GPS shipping than there are stand alone personal navigation devices.

- Mobile computing holds a lot of promise for GPS with 26 million GPS enabled units shipping in 2013, but there are barriers. In the netbook segment for example, cost, integrating yet another antenna, only one mini-card slot will inhibit adoption.

- CPUs must be integrated (ARM, x86, Mips) to manage the host processor load.

- Infrastructure radios (802.11, WiMax, LTE) are likely candidates for integration.

Popular posts from this blog

Frontier AI Peaked. Here's What Comes Next

The prevailing narrative around artificial intelligence (AI) has been one of relentless scale. Bigger models, bigger clusters, bigger budgets. The assumption, largely unchallenged until recently, was that raw parameter count translated directly into competitive advantage. New research from Omdia suggests it's time to retire that assumption. According to the latest market study by Omdia, parameter growth in frontier AI models has slowed to around 5 percent annually since 2021, a stark contrast to the more than hundredfold expansion seen between 2019 and 2021. Enterprise AI Market Development For executives who have been making infrastructure and investment decisions based on the assumption that AI would keep demanding ever-larger, ever-more-expensive hardware, this finding deserves serious attention. The race to the top of the model size leaderboard has, at least for now, plateaued. Crucially, Omdia's analysts are not reading this as an AI winter. Alexander Harrowell, senior pri...