Skip to main content

Asia Pay-TV Growth Will Dominate, as U.S. Plateaus

Asia continues to dominate the worldwide Pay-TV services marketplace, accounting for slightly more than 50 percent of all subscribers in 2010, according to the latest market study by In-Stat.

China alone will encompass 26.3 percent of the world total -- followed by the rest of Asia Pacific at 22.3 percent, Western Europe 15.6 percent and North America 15.3 percent.

While IPTV grew faster than cable and satellite in 4Q 2009, consistent growth is expected for all Pay-TV platforms over the next five years -- with over-the-top IP video service growth being the wild card.

"By 2012, there will be nearly three-quarter billion Pay-TV subscribers worldwide," says Norm Bogen, In-Stat analyst. "Asia will continue to represent over 50 percent of Pay-TV subscribers through 2014 when we expect total subscribers to reach 855 million."

I believe that markets in Europe, such as France, are still leading the overall pay-TV "value-priced offering" field, while Hong Kong still leads the "a-la-carte channel selection" field.

In-Stat's latest market study found the following:

- IPTV subscribers increased 9.1 percent over the previous quarter and 46.1 percent over the previous year, reaching 33.3 million subscribers (still a relatively small share) in 4Q 2009.

- East and West Europe combined accounted for 49 percent of IPTV subscribers in 2009.

- Worldwide cable TV subscribers grew 4.4 percent in 2009.

- Worldwide satellite TV subscribers will reach a quarter billion by 2014.

- In 2010, Asia Pacific will overtake North America as the largest satellite TV market.

- Asia Pacific and Latin America (including Caribbean) regions show the greatest growth rate in satellite subscribers from 2009– to 2014.

Popular posts from this blog

Digital Transformation Investment at $3.4 Trillion

Business technology leadership matters. Across the globe, more leaders have been pursuing bold Digital Transformation (DX) initiatives with the goal of creating new sources of business value through digital products, services, and experiences. As an additional benefit, the COVID-19 pandemic revealed that digital transformation efforts improve an organization's resilience against global market disruptions. Global DX investment is forecast to reach $3.4 trillion in 2026 with a five-year compound annual growth rate (CAGR) of 16.3 percent, according to the latest worldwide market study by International Data Corporation (IDC). Digital Transformation Market Development "Despite strong headwinds from global supply chain constraints, soaring inflation, political uncertainty, and an impending recession, investment in digital transformation is expected to remain robust," said Craig Simpson, senior research manager at IDC . The benefits of investing in DX technology -- including aut

Artificial Intelligence for National Border Security

National border protection agencies are under pressure to provide the highest level of security in the face of growing threats, such as increasing illegal migration and international terrorism. Now, government agencies are embracing advanced border security technologies to aid in effectively and reliably securing national borders. These solutions look to detect and identify potential threats and prevent them from escalating to a point that may jeopardize security. Security Surveillance Market Development Traditional border security patrols and Closed-circuit Television (CCTV) surveillance systems aren't adequate protection, and agencies must increasingly deploy new solutions to stay ahead of criminals and other potential threats to ensure the safety of a country’s borders. According to the latest market study by Juniper Research, the value of the border security technology market will exceed $70 billion globally in 2027 -- that's rising from $48 billion in 2022. Growing by 47 p

Precision Medicine Spend to Reach $132.3 Billion

Precision Medicine uses molecular info to extract the optimum medical method from diagnostic protocols, by merging the impact of environmental and genetic factors. Data access is essential, with genetic metabolic and clinical data used to build a fuller picture of a patient's biology. Moreover, the primary aim of precision medicine is to design and optimize a pathway for diagnosis, therapeutic intervention, and prognosis, using large biological datasets. Personalized, evidence-based medicine uses stored health data, which includes patient diagnosis, laboratory work, insurance claims, and demographic information. The results enable healthcare providers to predict and prevent some illnesses. Precision Medicine Market Development According to the latest worldwide market study by Juniper Research, the total investment in precision medicine will reach $132.3 billion globally by 2027 -- that's increasing from only $35.7 billion in 2022. The significant market growth of 270 percent is