Skip to main content

Mobile Smartphones Gaining Global Market Share

The mobile phone market grew 21.7 percent in the first quarter of 2010, which is a rebound from the market contraction in Q1 2009. Growth was fueled by increased demand for converged mobile devices, more commonly known as smartphones, and the global economic recovery.

According to the latest IDC global market study, vendors shipped 294.9 million units in the first quarter of 2010 -- compared to 242.4 million units in the first quarter of 2009.

The smartphone device class -- and a recovering traditional mobile phone category -- helped the market avoid a repeat of 1Q09, when the market declined 16.6 percent in the midst of the global economic recession.

Growing demand for smartphones also helped Research In Motion (RIM) move into the top 5 vendor rankings for the first time. RIM, which replaced Motorola in the top 5, tied with Sony Ericsson for the number 4 position in IDC's 1Q10 vendor rankings.

RIM shipped 10.6 million units in the first quarter, while Motorola shipped 8.5 million units. Motorola registered a fifth place finish last year by virtue of its overall strength in the lower-growth traditional mobile phone category.

Motorola has steadily lost market share since 2004 when the market started its shift toward higher-end feature phones and smartphones. The ongoing shift has given rise to converged mobile device vendors such as RIM and Apple.

"The entrance of RIM into the top 5 underscores the sustained smartphone growth trend that is driving the global mobile phone market recovery," noted Kevin Restivo, senior research analyst with IDC.

Popular posts from this blog

Navigating AI Implementation Challenges in 2025

As we approach 2025, the global Artificial Intelligence (AI) market is poised for significant growth. Traditional AI spending is rising, while Generative AI (GenAI) struggles to meet lofty expectations. This apparent dichotomy presents challenges and opportunities for vendors and business leaders navigating the complex world of AI implementation. Let's explore the overall situation. Traditional AI: A Pragmatic Approach In the coming year, we expect to see a surge in traditional AI spending as enterprises seek pragmatic, ROI-driven solutions. This trend is driven by a growing recognition of the limitations and risks associated with GenAI projects, which have shown alarmingly high failure rates of 80 to 90 percent in proof-of-concept stages. The trend towards traditional AI is further supported by data from Amazon Web Services (AWS), which revealed that over 85 percent of AI projects in 2024 were not based on GenAI.  This insightful statistic underscores the continued relevance and ...