Skip to main content

Broadband Infrastructure New Investment Avoidance

Some forward-looking mobile phone service providers are attempting to attract new smartphone customers with attractive feature-rich and truly economical offerings.

In a cross-country comparison of mobile data pricing, ABI Research found The United Kingdom, France and Indonesia to have among the lowest prices for mobile broadband plans.

In Indonesia, a 4GB data package for the BlackBerry Internet Service (BIS) costs as low as $17 monthly. Indonesia and other developing countries are driving mobile Internet usage through the use of low-cost prepaid mobile broadband and Internet plans, driven by the popularity of BlackBerry and other smartphones.

In contrast, mobile network operators in developed markets are struggling to cope with the new demand that exponential data usage increases have placed on their networks. Walled-garden access to content was the prior method to ensure that smartphone data usage was minimized. But, not anymore.

Today, apparently mobile service providers are now utilizing new price-centric approaches to drive their broadband infrastructure investment avoidance strategies.

"AT&T's adoption of tiered data pricing is already seen in many European markets, and will signal the end of unlimited data bundles," says ABI Research analyst Bhavya Khanna. This latest approach should help to limit smartphone subscriber service usage -- and therefore reduce network resource demands.

Other countries including Italy and the Philippines have experimented with pricing according to time rather than data consumption, allowing users a fixed number of hours of connectivity every month.

Since data usage will continue to grow, regardless of the ongoing attempts to curtail it, ABI believes that operators will need to introduce innovative data pricing and manage their bandwidth in order to deliver an "enjoyable" user experience.

There currently seems to be little concern, by those using this approach, that customers may resist these pricing changes and churn to other service providers that actually still encourage smartphone usage.

Popular posts from this blog

Why Healthcare and Smart City Apps Drive 5G IoT

Fifth-generation (5G) wireless technology for cellular networks is a successor to fourth-generation (4G) wireless technology. By 2023, Juniper Research anticipates that there will be over 1 billion 5G connections globally. The technology will provide the data infrastructure for the advancement of wireless communications and for new developments in the Internet of Things (IoT) -- including smart cities and healthcare. 5G IoT Market Development According to the latest worldwide market study by Juniper Research, 5G IoT connections will reach 116 million globally by 2026 -- that's increasing from just 17 million connections in 2023. Juniper analysts predict that the healthcare sector applications and government or other smart city services will drive this outstanding 1,100 percent growth over the next three years. Juniper examined 5G adoption across key industry sectors -- such as the automotive, mobile broadband, and smart homes -- and forecasts healthcare and smart cities will accoun

How Savvy Leaders Re-Imagine Work in 2023

As we look to the year ahead, there will be significant challenges and opportunities facing the Chief Human Resource Officer (CHRO) role. In order to be successful, savvy HR leaders must be prepared to take proactive steps that adapt and evolve. "HR leaders have faced an increasingly unpredictable environment amid many organizations mandating a return to office, permanently higher turnover and burnt out employees," said Emily Rose McRae, senior director at Gartner . HR Innovation Market Development One of Gartner's key predictions for 2023 is that the use of artificial intelligence (AI) and automation will continue to increase within the enlightened digital workplace. This transition will require HR leaders to develop new skills and competencies in order to effectively manage and lead teams that are increasingly relying on these enabling technologies. Additionally, HR leaders will need to ensure that their organizations are investing in the necessary infrastructure and re

Top 10 CFO Priorities Require Rethinking Finance

The Chief Financial Officer (CFO) role is essential to digital business growth. While CFOs do not get closely involved in the tactical details of the digital transformation of their functions, they still recognize its strategic importance. According to the latest survey by Gartner, CFOs are faced with the challenge of balancing the need for substantive digital business innovation with financial cost control and risk management. "CFOs will be stretched thinly across many activities in 2023. The survey revealed a wide range of actions CFOs plan to either lead or be significantly involved with," said Marko Horvat, vice president at Gartner. Survey Findings: The Top Ten Priorities Cost Optimization - Cost reduction remains the top priority for CFOs as they look for ways to cut costs and improve efficiency in their operations. This includes identifying cost-saving opportunities through automation, outsourcing, and business process improvement. Business Continuity - The global C