Skip to main content

Mobile Enterprise Apps are Improving Productivity

I've recently shared details about the renewed interest in enterprise mobile data applications. That interest has included both internal and and external mobile service applications. A desire to enhance employee productivity is often at the core of this market development activity.

According to the latest ABI Research industry vertical market analysis of mobile enterprise customers, global services business revenues are forecast to grow at a 4.3 percent CAGR over the next four years, reaching $133 billion by 2014.

Enterprise practice director Dan Shey says, "Mobile revenue growth for services businesses is driven by data usage. Mobile messaging, information access and applications delivered to the growing cadre of enterprise mobile devices help employees in this sector improve productivity, and serve and win customers."

Moreover, data services including text and email messaging, applications (apps), and data plans are a growing portion of this sector's revenues. Currently the mobile data related-service share of total mobile services revenues has already reached 32 percent -- by 2014 it will reach 42 percent.

However, while the services sector employs over twice as many people as industrial businesses, its share of mobile services revenues varies widely by region. But there's the apparent global upside opportunity.

For instance, for North America and Western Europe, the service sector will constitute 83 percent of all enterprise mobile services revenues and grow at a CAGR of 4.6 percent by 2014.

In contrast, the services sector in all other regions including Eastern Europe, Asia Pacific, Latin America, Middle East and Africa will equal 65 percent of enterprise mobile services revenues and grow at a more modest 3.3 percent CAGR through 2014.

Popular posts from this blog

Mobility-as-a-Service Creates Disruptive Travel Options

Building on significant advances in big data, analytics, and the Internet of Things (IoT), more innovative transit service offerings aim to increase public transport ridership and reduce emissions or congestion within metropolitan areas. By providing these services through smartphone apps, the transit services also significantly increase user convenience, providing information on different human mobility offerings -- including public transport, ridesharing, and autonomous vehicles. Mobility-as-a-Service Market Development According to the latest market study by Juniper Research, Mobility-as-a-Service (MaaS) subscribers will generate $53 billion in revenue for MaaS platform providers by 2027 -- that's rising from $5.3 billion in 2021. Let's start with a basic definition. MaaS is the provision of multi-modal end-to-end travel services through single platforms, by which users can determine an optimal route and price. The study identified a monthly subscription model as key to incr

Hybrid Work: How to Enhance Employee Productivity

When you hire qualified talent for a key role and trust them to perform, you'll likely achieve the best outcome. Skilled and experienced people will deliver results, regardless of the challenges. That's a key lesson learned from the pandemic experience as most knowledge workers were asked to work from their homes. However, some resist returning to an open-plan office. It's unacceptable. Meanwhile, forward-thinking leaders decided a "return to normal" is undesirable, and in hindsight, everyone should aspire to be more accomodating than before. Therefore, location flexibility is okay. Hybrid Workforce Market Development How will people adapt to these changes? They'll apply the modern IT tools at their disposal. They'll learn new skills and thrive. Nearly 80 percent of employees are now successfully using online collaboration tools for work in 2021 -- that's up from just over half of workers in 2019, according to the latest market study by Gartner. This g

Robocall Mitigation Solutions to Halt Criminal Threats

If you answer the phone and hear a recorded message instead of a live person, it's likely a robocall. A robocall is a phone call that uses a computerized autodialer to deliver a pre-recorded message. In 2020, the U.S. Federal Trade Commission (FTC) received 2.8 million consumer complaints about robocalls. Offering solutions to robocalling and associated fraudulent business practices, computerized mitigation platforms are an integral part of the solution. Platforms that are focused on actionable systems to disrupt unsolicited and potentially criminal phone calls help telecom service providers and industry regulators. Issues of whether one-size-fits-all developments are sufficient to be effective across the spectrum need to be addressed, and whether a single telecom network operator working unilaterally with a third-party platform could compromise desired or mandatory industry-wide standards. Robocall Mitigation Market Development According to the latest worldwide market study by Jun