Skip to main content

Upside for U.S. Consumer Digital Video Storage

While streaming video from the cloud is gaining momentum, when it comes to consumers managing and storing their own home video libraries, downloading and viewing digital video on their PC is still the preferred method.

According to the latest market study by In-Stat, nearly 50 percent of U.S. broadband households report that they store their digital video home library on their desktop PC.

A full 30 percent use their notebook PCs. Smaller percentages store digital video on their gaming devices, portable media players, Flash devices, and mobile handsets.

"The digital entertainment industry is pushing U.S. consumers to shift to electronic sell-through (EST) and to build home video libraries." says Keith Nissen, Principal Analyst at In-Sat.

However, digital video usage models are now a mix of physical discs, free content, video on demand, streaming and rental models, in addition to outright purchases.

Nevertheless, downloading and storing video is a growing and important element in the overall mix. By 2015, collectively, U.S. broadband households will be storing over 4.5 million GBs of professional video content. That's a significant upside market opportunity for PC storage vendors.

This translates to approximately 65GBs of digital video stored, per household.

In-Stat's latest market study findings also include:

- Only 38 percent of broadband households back-up their video libraries.

- Only 10 percent of U.S. broadband households currently view locally stored video on multiple devices.

- Multiple copies of the same content will be stored on separate devices.

- Only TV programs and movies that will be viewed multiple times will be purchased.

- 64 percent of U.S. broadband households acquire, store, and view video content on the same device.

Popular posts from this blog

Digital Identity Verification Market to Reach $16.7B

As more enterprise organizations embrace the ongoing transition to digital business transformation, CIOs and CTOs are adopting new technologies that enable the secure identification of individuals within their key stakeholder communities. A "digital identity" is a unique representation of a person. It enables individuals to prove their physical identity during transactions. Moreover, a digital identity is a set of validated digital attributes and credentials for online interactions -- similar to a person's identity within the physical world. Individuals can use a 'digital ID' to be verified through an authorized digital channel. Usually issued or regulated by a national ID scheme, a digital identity serves to identify a unique person online or offline. Digital Identity Systems Market Development Complementary to more traditional forms of identification, digital identity verification systems can enhance the authenticity, security, confidentiality, and efficiency of

Software-Defined Infrastructure: The Platform of Choice

As more organizations adapt to a hybrid working model for their distributed workforce, enterprise CIOs and CTOs are tasked with delivering new productivity-enabling applications, while also seeking ways to effectively reduce IT cost, complexity, and risk. Traditional IT hardware infrastructure is evolving to more software-based solutions. The worldwide software-defined infrastructure (SDI) combined software market reached $12.17 billion during 2020 -- that's an increase of 5 percent over 2019, according to the latest market study by International Data Corporation (IDC). The market grew faster than other core IT technologies. The three technology pillars within the SDI market are: software-defined compute (53 percent of market value), software-defined storage controller (36 percent), and software-defined networking (11 percent). "Software-defined infrastructure solutions have long been popular for companies looking to eliminate cost, complexity, and risk within their data cente

Global Pandemic Accelerates the Evolution of Transportation

Given the current trends across the globe, organizations that depend upon the continued growth of personal vehicle ownership will need to consider a plan-B scenario. While some companies will be able to adapt, others may find that their traditional business model has been totally disrupted. According to the latest worldwide market study by Juniper Research, Mobility-as-a-Service (MaaS) will displace over 2.2 billion private car journeys by 2025 -- that's rising from 471 million in 2021. Juniper believes that for MaaS to enjoy widespread adoption, subscription or on-the-go packages need to offer a strong combination of transport modes along with feasible infrastructure changes, high potential for data collection and low barriers to MaaS deployments. Mobility-as-a-Service Market Development The concept of MaaS involves the provision of multi-modal end-to-end travel services through a single platform by which users can determine the best route and price according to real-time traffic