Skip to main content

Demand for Multimedia Features on Mobile Phones

Responses to surveys of mobile phone service provider business customers in the U.S., China, India, Indonesia, UK, Germany and France conducted by ABI Research indicate that mobile devices providing the best experiences with multimedia, applications, and productivity features are those most favored.

The latest ABI Research global survey results include:

- Multimedia was the top reason Western European respondents chose their current mobile phone; 50 percent of those who plan to upgrade to a smartphone chose applications and Internet access as the top reasons for their smartphone selections.

- More than 50 percent of Indian and Indonesian respondents chose their smartphones based on multimedia capability.

- The top reason stated by 54 percent of Chinese respondents who plan to upgrade to a smartphone is a better multimedia experience; for Indonesians 35 percent will upgrade based on improved multimedia experiences.

- 47 percent of Indians who upgrade to a smartphone chose corporate email and applications as the top reasons to upgrade.

- 60 percent of U.S. smartphone respondents say data services are more important than voice services for business use.

- Wi-Fi for Internet access, location-based services, speakerphones, and touchscreens are the top features rated as extremely or very desirable in a mobile phone by 40 percent of U.S. respondents.

What does this market insight mean to mobile device vendors?

According to ABI Research enterprise practice director Dan Shey, "Now that the mobile device platform environment is stabilizing by brand and form factor, the real work with the enterprise segment begins for the mobile device community."

Businesses now want to translate platform capabilities into real business results. The winners will be those that offer the best combination of functionality, security and -- increasingly -- multimedia capabilities.

Popular posts from this blog

Digital Identity Verification Market to Reach $16.7B

As more enterprise organizations embrace the ongoing transition to digital business transformation, CIOs and CTOs are adopting new technologies that enable the secure identification of individuals within their key stakeholder communities. A "digital identity" is a unique representation of a person. It enables individuals to prove their physical identity during transactions. Moreover, a digital identity is a set of validated digital attributes and credentials for online interactions -- similar to a person's identity within the physical world. Individuals can use a 'digital ID' to be verified through an authorized digital channel. Usually issued or regulated by a national ID scheme, a digital identity serves to identify a unique person online or offline. Digital Identity Systems Market Development Complementary to more traditional forms of identification, digital identity verification systems can enhance the authenticity, security, confidentiality, and efficiency of

Software-Defined Infrastructure: The Platform of Choice

As more organizations adapt to a hybrid working model for their distributed workforce, enterprise CIOs and CTOs are tasked with delivering new productivity-enabling applications, while also seeking ways to effectively reduce IT cost, complexity, and risk. Traditional IT hardware infrastructure is evolving to more software-based solutions. The worldwide software-defined infrastructure (SDI) combined software market reached $12.17 billion during 2020 -- that's an increase of 5 percent over 2019, according to the latest market study by International Data Corporation (IDC). The market grew faster than other core IT technologies. The three technology pillars within the SDI market are: software-defined compute (53 percent of market value), software-defined storage controller (36 percent), and software-defined networking (11 percent). "Software-defined infrastructure solutions have long been popular for companies looking to eliminate cost, complexity, and risk within their data cente

Global Pandemic Accelerates the Evolution of Transportation

Given the current trends across the globe, organizations that depend upon the continued growth of personal vehicle ownership will need to consider a plan-B scenario. While some companies will be able to adapt, others may find that their traditional business model has been totally disrupted. According to the latest worldwide market study by Juniper Research, Mobility-as-a-Service (MaaS) will displace over 2.2 billion private car journeys by 2025 -- that's rising from 471 million in 2021. Juniper believes that for MaaS to enjoy widespread adoption, subscription or on-the-go packages need to offer a strong combination of transport modes along with feasible infrastructure changes, high potential for data collection and low barriers to MaaS deployments. Mobility-as-a-Service Market Development The concept of MaaS involves the provision of multi-modal end-to-end travel services through a single platform by which users can determine the best route and price according to real-time traffic