Skip to main content

Market Opportunities for Bluetooth Wireless Technology

Bluetooth wireless technology is a leading short-range wireless communication standard that enables a broad array of electronic devices to connect.

The technology continues to evolve and expand, taking advantage of the desirable attributes it possesses: a small-form factor radio, low power, low cost, built-in security, robustness, ease-of-use, and ad-hoc networking abilities.

According to the latest market study by In-Stat, they are forecasting continued success, with expected Bluetooth-enabled device shipments to exceed 2 billion in 2013.

“Bluetooth continues to gain design wins over a wide range of applications, with Bluetooth device shipments increasing by 23 percent between 2009 and 2010,” says Brian O’Rourke, Research Director at In-Stat.

Bluetooth has been bolstered in the past year by the emergence of two new standards. Bluetooth 3.0 + High Speed (HS) combines classic Bluetooth and Wi-Fi to transmit large data files and Bluetooth 4.0 -- which offers much lower power consumption than classic Bluetooth and targets medical and fitness devices, as well as PCs and mobile phones.

In-Stat's latest market study insights include:
  • Classic Bluetooth will remain the leading BT interface throughout the forecast period.
  • Bluetooth 3.0 + High Speed is a software-only solution that allows Bluetooth and Wi-Fi to work together.
  • Bluetooth 4.0 primarily targets new BT markets: medical, fitness, and security devices.
  • Bluetooth 4.0 + High Speed option expected to hit the market in mobile phones by the end of 2011.
  • Automotive BT is now a common option in mid-priced sedans.

Popular posts from this blog

Mobile Device Market Still Awaiting Recovery

The mobile devices market has experienced three years of unpredictable demand. The global pandemic, geopolitical pressures, supply chain issues, and macroeconomic headwinds have hindered the sector's consistent growth potential. This extremely challenging environment has dramatically affected both demand and supply chains. It has led to subsequent inflationary pressures, leading to a worsening global cost of living crisis suppressing growth and confidence in the sector. In tandem, mobile device industry stakeholders have become more cautious triggering market uncertainties. Mobile Device Market Development Operating under such a backdrop, the development of mobile device ecosystems and vendor landscapes have been impacted severely. Many of these market pressures persisted throughout 2022 and now into 2023, borne chiefly by the smartphone market. According to the latest worldwide market study by ABI Research, worldwide smartphone shipments in 2022 declined 9.6 percent Year-over-Year
Read more

Digital Talent Demand Exceeds Supply in Asia-Pac

Even the savviest CEO's desire for a digital transformation advantage has to face the global market reality -- there simply isn't enough skilled and experienced talent available to meet demand. According to the latest market study by IDC, around 60-80 percent of Asia-Pacific (AP) organizations find it "difficult" or "extremely difficult" to fill many IT roles -- including cybersecurity, software development, and data insight professionals. Major consequences of the skills shortage are increased workload on remaining digital business and IT employees, increased security risks, and loss of "hard-to-replace" critical transformation knowledge. Digital Business Talent Market Development Although big tech companies' layoffs are making headlines, they are not representative of the overall global marketplace. Ongoing difficulty to fill key practitioner vacancies is still among the top issues faced by leaders across industries. "Skills are difficul
Read more

Open Banking Usage to Grow by 470 Percent

The Open Banking business model has been advantageous for Third-Party Providers (TPPs), helping them to extend their offerings into other areas of financial services with new capabilities. Open Banking is also advantageous for traditional banking institutions, despite the perceived loss of custodianship over their data, by providing greater accessibility to more bank services. Furthermore, Open Banking can help serve Mobile Internet providers that are able to leverage it to create tailored services according to customers’ preferences and/or economic limitations. Open Banking Market Development Since traditional banking services are made more convenient by TPPs via greater data access, customers can proactively manage their finances and shape the development of new financial offerings. This is particularly noticeable in the realm of Digital Payments, where retail merchants and customers transact through eCommerce, which has the greatest number of use cases for Open Banking. These includ
Read more