Skip to main content

HD Video Driving New Mobile Device Requirements

Partly driven by the desire to be connected anywhere, anytime -- and to have access to every type of content -- the consumer electronics (CE) industry continues to develop new mobile communication and computing platforms.

A key dynamic of this change is the consumer desire for a rich visual experience on any size screen. This experience continues to push the limits of current mobile System-on-a-Chip (SoC) capabilities and makes the graphics processing unit (GPU) one of the most critical components in the design and differentiation of the SoC and consumer devices.

According to the latest market study by NPD In-Stat, they now forecast that these trends will push the mobile SoC TAM to over 3.1 billion devices in 2015 -- that's up from 2 billion in 2010.

Devices that may require a mobile SoC include cellphones, smartphones, netbook PCs, media tablets, digital still cameras, mp3 players, personal navigation devices, e-readers, handheld game consoles, digital camcorders, and portable media players.

"The shift toward graphical user interfaces and media-rich content in entertainment and computing has pushed multimedia acceleration, including graphics, video, and audio, in electronic devices from a simple co–processing function to the forefront of semiconductor and system design," says Jim McGregor, Research Director, NPD In-Stat.

This demand has been accelerated by HD video content, higher accessibility to multimedia over the Internet, industry standards, new technologies, and increased communication bandwidth. These advancements, however, also come with the challenges of increased complexity, increased performance requirements, and constraints in power, size, and device cost.

Key findings from the latest study include:
  • There are three driver/magnet platforms in the mobile segment - smartphones, tablets, and notebooks PCs - that will grow at a CAGR of 25.7 percent, as compared to 8.7 percent for the overall mobile market.
  • Only 40 percent of the mobile SoC TAM will use at least one dedicated GPUs in 2011. It is important to note that both the number of SoCs using GPUs is increasing and the number of GPU cores per SoC is increasing throughout the forecast period.
  • Intel and Imagination lead the GPU market because of their dominance in PCs and smartphones, respectively. Combined, the two are projected to comprise 61.3 percent of the GPU Technology Mobile Serviceable Available Market in 2011.
  • The division between PC and mobile CE GPUs will narrow in the future, increasing the competition between GPU technologies.

Popular posts from this blog

Software-Defined Infrastructure: The Platform of Choice

As more organizations adapt to a hybrid working model for their distributed workforce, enterprise CIOs and CTOs are tasked with delivering new productivity-enabling applications, while also seeking ways to effectively reduce IT cost, complexity, and risk. Traditional IT hardware infrastructure is evolving to more software-based solutions. The worldwide software-defined infrastructure (SDI) combined software market reached $12.17 billion during 2020 -- that's an increase of 5 percent over 2019, according to the latest market study by International Data Corporation (IDC). The market grew faster than other core IT technologies. The three technology pillars within the SDI market are: software-defined compute (53 percent of market value), software-defined storage controller (36 percent), and software-defined networking (11 percent). "Software-defined infrastructure solutions have long been popular for companies looking to eliminate cost, complexity, and risk within their data cente

Digital Identity Verification Market to Reach $16.7B

As more enterprise organizations embrace the ongoing transition to digital business transformation, CIOs and CTOs are adopting new technologies that enable the secure identification of individuals within their key stakeholder communities. A "digital identity" is a unique representation of a person. It enables individuals to prove their physical identity during transactions. Moreover, a digital identity is a set of validated digital attributes and credentials for online interactions -- similar to a person's identity within the physical world. Individuals can use a 'digital ID' to be verified through an authorized digital channel. Usually issued or regulated by a national ID scheme, a digital identity serves to identify a unique person online or offline. Digital Identity Systems Market Development Complementary to more traditional forms of identification, digital identity verification systems can enhance the authenticity, security, confidentiality, and efficiency of

Global Pandemic Accelerates the Evolution of Transportation

Given the current trends across the globe, organizations that depend upon the continued growth of personal vehicle ownership will need to consider a plan-B scenario. While some companies will be able to adapt, others may find that their traditional business model has been totally disrupted. According to the latest worldwide market study by Juniper Research, Mobility-as-a-Service (MaaS) will displace over 2.2 billion private car journeys by 2025 -- that's rising from 471 million in 2021. Juniper believes that for MaaS to enjoy widespread adoption, subscription or on-the-go packages need to offer a strong combination of transport modes along with feasible infrastructure changes, high potential for data collection and low barriers to MaaS deployments. Mobility-as-a-Service Market Development The concept of MaaS involves the provision of multi-modal end-to-end travel services through a single platform by which users can determine the best route and price according to real-time traffic