Skip to main content

Broadband Capacity - Enough to Compete Globally


As the appetite for online communication and collaboration continues to grow across the globe, Internet-generated broadband traffic will increase by approximately 50 percent year-over-year on fixed networks and it will double on mobile networks.

According to the latest market study by International Data Corporation (IDC), both fixed and mobile broadband traffic volumes are primarily driven by "power users" that are utilizing a disproportionate amount of bandwidth. Observing and following their usage characteristics has become a leading market indicator that analysts monitor and assess.

IDC forecasts that end-user demand for worldwide wireline and mobile broadband traffic will increase from 9,665 petabytes per month in 2010 to an amazing 116,539 petabytes per month in 2015.

Web browsing, peer-to-peer file sharing, audio/video streaming, and a host of other advanced applications are all driving broadband bandwidth consumption. Truly, if you build it they (power users) will come -- plus, they will also find creative and progressive new ways to apply it in their lives.

Demand for Super-Fast and Ultra-Fast Broadband

"The enormous growth in end-user demand for both fixed and mobile broadband services is staggering," said Matt Davis, director of Consumer and SMB Telecom Services at IDC.

Despite enormous growth projected in IDC's forecast, it is difficult to overestimate this phenomenon. Granted, both fixed and mobile operators will have to adapt to this new reality that will place growing demands for network resources -- and ultimately new infrastructure investment.

That being said, broadband service providers are now viewed as the enablers of meaningful socioeconomic advancement -- assuming that they continue to invest, and that they refrain from limiting or otherwise handicapping increased demand for bandwidth in their service area.

Bandwidth usage strongly correlates with the availability of faster broadband speeds. This trend can be seen when comparing networks within countries and more widely from region to region.

This tells us that capacity and usage are interwoven, and that increasing capacity will ultimately lead to the adoption of new services and greater use -- this is a wonderful thing, from an economic development point of view.

The relationship between availability and usage is important when considering the question of how much bandwidth is enough. So, when do you know that you have enough capacity in your market to compete globally?

The answer is "when you have all the economic growth that you want to enable." Meaning, if you really intend to compete in the Global Networked Economy, then you'll eventually need to attain parity with the recognized symmetrical broadband deployment leaders (in South Korea, Singapore, Hong Kong, etc).

Other findings from IDC's market study includes:
  • HD video content will drive a new level of bandwidth demand, with more than 50 percent of video and audio streaming destined for a connected TV (either directly or indirectly), or mobile devices -- such as smartphones and media tablets.
  • In North America, the ratio between upstream and downstream traffic continues to be strongly represented by downstream traffic, typically at a 10:1 ratio in favor of downstream, but sometimes much more.
  • While Web browsing represents a declining share of traffic across the globe, despite more mobile Internet-enabled devices, there is a more pronounced decline in Europe and Asia-Pacific. Service providers need to deliver more bandwidth, as this growth is necessary to spur new service usage and drive new subscriptions and increase revenue.

Popular posts from this blog

Wireless Solutions Advance Work from Home Trends

Despite a challenging backdrop from the ongoing effects of the global COVID-19 pandemic, the negative impact on fifth-generation (5G) wireless supply chains has been minimal compared to the wider mobile smartphone market. This led to 5G mobile devices becoming more diverse, brought to market quickly at a variety of price points, thereby accelerating affordability and adoption. The mobile market is transitioning to 5G and many leading vendors are now exploring the low-priced 5G smartphone segment. According to the latest worldwide market study by ABI Research, 681 million 5G handsets will be shipped in 2022. Therefore, the race is on for OEMs to find that all-important level of differentiation in their flagship portfolios to help boost margins and improve market share. 5G Wireless Market Development Vendors continue to drive the adoption of new product designs, screen technology, chipsets, and camera setups -- notably within the flagship smartphone segment. Meanwhile, the leaders seek a

Software-Defined Infrastructure: The Platform of Choice

As more organizations adapt to a hybrid working model for their distributed workforce, enterprise CIOs and CTOs are tasked with delivering new productivity-enabling applications, while also seeking ways to effectively reduce IT cost, complexity, and risk. Traditional IT hardware infrastructure is evolving to more software-based solutions. The worldwide software-defined infrastructure (SDI) combined software market reached $12.17 billion during 2020 -- that's an increase of 5 percent over 2019, according to the latest market study by International Data Corporation (IDC). The market grew faster than other core IT technologies. The three technology pillars within the SDI market are: software-defined compute (53 percent of market value), software-defined storage controller (36 percent), and software-defined networking (11 percent). "Software-defined infrastructure solutions have long been popular for companies looking to eliminate cost, complexity, and risk within their data cente

Digital Identity Verification Market to Reach $16.7B

As more enterprise organizations embrace the ongoing transition to digital business transformation, CIOs and CTOs are adopting new technologies that enable the secure identification of individuals within their key stakeholder communities. A "digital identity" is a unique representation of a person. It enables individuals to prove their physical identity during transactions. Moreover, a digital identity is a set of validated digital attributes and credentials for online interactions -- similar to a person's identity within the physical world. Individuals can use a 'digital ID' to be verified through an authorized digital channel. Usually issued or regulated by a national ID scheme, a digital identity serves to identify a unique person online or offline. Digital Identity Systems Market Development Complementary to more traditional forms of identification, digital identity verification systems can enhance the authenticity, security, confidentiality, and efficiency of