Skip to main content

Mobile Gambling Users will Reach 164 Million by 2018

Online gambling has grown since the beginning of the 21st century, with some setbacks along the way -- when the U.S. government was staunchly opposed to this emerging business. However, both smartphone penetration and software app downloads continue to rise steeply, as more consumers switch to using their mobile devices to carry out Internet-related activities.

Over the next five years, the number of smartphone and/or media tablet owners using their devices to gamble online will increase by 100 million. That means about 164 million people will either place a bet, visit a mobile casino or buy a lottery ticket on their mobile device in 2018.

These findings come from a new market study on mobile gambling, which highlighted that the strongest growth would come from the North American market.

Exploring Remote Gambling Market Development

According to the latest study by Juniper Research, although growth has been slow in the U.S. market since the Department of Justice ruling in 2011, the number of users in the region is expected to pick up sharply from 2014 onward.

This will occur as American states which have not yet fully legislated on remote gambling make progress -- following successful services launching in Nevada and New Jersey.

In addition, inter-state poker, where two players in separate, regulated markets play against each other, is likely to become a reality in the medium term, further driving smartphone and tablet gambling usage.


Online Gamblers will Abandon Legacy Channels

The Juniper study highlighted that the majority of these users would be switching to mobile gambling from desktop services. It attributed this migration to the fact that many features of gambling work better on a mobile device than a PC.

For example, in-play betting on a mobile device does not disrupt a user’s experience when watching a live sports match, and dual-screen options on tablet casino games can enhance the gameplay.

"Mobile can frequently provide a more immersive and convenient gambling experience than a desktop PC or laptop," said Siân Rowlands, research analyst at Juniper Research.

As a result of this, gambling operators have been required to shift the nature of their organization away from legacy services such as telephone betting towards becoming a more mobile internet-oriented company, with the aim of achieving over half of their online revenues from mobile in the next 1-3 years.

Popular posts from this blog

How the COVID-19 Pandemic Advanced Telehealth Adoption

The global COVID-19 pandemic has accelerated digital transformation across many industries. As an example, consider the healthcare sector. Some routine medical situations can be diagnosed and resolved online. While the trend was already in motion long before the pandemic arrived, the adoption of telehealth increased rapidly in 2020. Around the world, many governments responded to the disruption and inaccessibility of healthcare facilities by loosening previous regulations and restrictions on the practice of telemedicine apps, and teleconsultations. This decision resulted in the mass adoption of these medical services among patients and providers. According to the latest market study by Juniper Research, telemedicine will save the healthcare industry $21 billion in costs by 2025 -- that's rising from an estimated $11 billion in 2021. This increased app usage represents an anticipated growth rate of over 80 percent in the next four years. Telehealth Services Market Development The co

Worldwide Semiconductor Demand will Accelerate in 2021

The technology sector is a key driver of the U.S. economy. Therefore, components like semiconductors play an important role in America's future. The 'CHIPS for America Act' is a new law that calls for incentives on domestic semiconductor manufacturing and investments in research and development. But these renewed efforts will require years of ongoing commitment. Meanwhile, despite the impact of the COVID-19 pandemic, the semiconductor market performed well in 2020. However, new demand by industry was uneven throughout last year due to global lockdowns, remote working adoption, and shifts in consumer and commercial buying behavior. Worldwide semiconductor revenue grew to $464 billion in 2020 -- that's an increase of 10.8 percent compared to 2019, according to the latest market study by International Data Corporation (IDC). Semiconductor Technology Market Development IDC now forecasts that the semiconductor market will reach $522 billion in 2021, that's a 12.5 percent

Hyper-automation Propels Superior Business Process Redesign

When the world was disrupted by a global pandemic during 2020, many CEOs and their board of directors were consumed by reacting to immediate problems. Meanwhile, a few forwarding-thinking enterprise leaders also paused to invest in accelerating their prescient digital transformation agenda. What enables executives to envision an opportunity while others see only challenges? Strategic foresight, and a willingness to embrace the apparent changes that are transforming the legacy status quo. During this period of uncertainty, hyper-automation investment has gained new momentum. Hyperautomation is the application of advanced technologies that augment humans by helping to streamline processes in new ways that are significantly more impactful than the legacy approach. Hyperautomation Market Development The global market for technology that enables hyperautomation will reach $596.6 billion in 2022, according to the latest worldwide market study by Gartner. This is up from $481.6 billion in 202