Skip to main content

Upside Opportunity for Mobile Security Apps in 2014

Today, securing all devices with mobile internet access has become an ever increasing concern. People want to be protected during their daily activities involving email access, online banking or simply browsing content. Meanwhile, corporate stakeholders are much more concerned about their organisational network integrity and business data protection.

The number of employee owned smartphones and tablets used in the enterprise will exceed 1 billion by 2018, as the growing trend of Bring Your Own Device (BYOD) redefines business connectivity, according to the latest market study by Juniper Research.

This represents almost 35 percent of the total installed base of consumer owned tablets and smartphones.

However, the Juniper study uncovered that there are a number of issues and implications that need to be addressed and a single policy or measure may not be sufficient while devising future BYOD strategies.


Assessing the BYOD Pros and Cons

The study found that while BYOD has the potential to benefit organisations in terms of enhanced employee satisfaction and productivity, the threat from unprotected employee mobile devices at work is of significant importance to IT managers and CIOs.

Juniper Research contends that for businesses adopting BYOD, there is a need to consider mobile devices as just another endpoint -- while devising measures to mitigate the challenges and the risks of managing a multi-platform user environment.

Mobile Device Management Scenarios

Growth in the mobile security market is currently being driven by the Enterprise segment particularly in the areas of BYOD and mobile device management.

In the consumer segment, Juniper forecasts a steady growth in revenue for security software, approaching 40 percent of the global mobile security sales revenue by the end of 2018.

This will be driven primarily by increased consumer awareness of available security solutions.  The risks posed by fraud and malware to data stored on and accessible via their smartphones and tablets is also motivating action.

Other key findings from the market study include:

  • Western Europe currently represents the largest revenue hub for the mobile security vendors.
  • More than half of all mobile devices in the U.S. will have security apps installed by the end of 2018.

Popular posts from this blog

Software-Defined Infrastructure: The Platform of Choice

As more organizations adapt to a hybrid working model for their distributed workforce, enterprise CIOs and CTOs are tasked with delivering new productivity-enabling applications, while also seeking ways to effectively reduce IT cost, complexity, and risk. Traditional IT hardware infrastructure is evolving to more software-based solutions. The worldwide software-defined infrastructure (SDI) combined software market reached $12.17 billion during 2020 -- that's an increase of 5 percent over 2019, according to the latest market study by International Data Corporation (IDC). The market grew faster than other core IT technologies. The three technology pillars within the SDI market are: software-defined compute (53 percent of market value), software-defined storage controller (36 percent), and software-defined networking (11 percent). "Software-defined infrastructure solutions have long been popular for companies looking to eliminate cost, complexity, and risk within their data cente

Digital Identity Verification Market to Reach $16.7B

As more enterprise organizations embrace the ongoing transition to digital business transformation, CIOs and CTOs are adopting new technologies that enable the secure identification of individuals within their key stakeholder communities. A "digital identity" is a unique representation of a person. It enables individuals to prove their physical identity during transactions. Moreover, a digital identity is a set of validated digital attributes and credentials for online interactions -- similar to a person's identity within the physical world. Individuals can use a 'digital ID' to be verified through an authorized digital channel. Usually issued or regulated by a national ID scheme, a digital identity serves to identify a unique person online or offline. Digital Identity Systems Market Development Complementary to more traditional forms of identification, digital identity verification systems can enhance the authenticity, security, confidentiality, and efficiency of

Global Pandemic Accelerates the Evolution of Transportation

Given the current trends across the globe, organizations that depend upon the continued growth of personal vehicle ownership will need to consider a plan-B scenario. While some companies will be able to adapt, others may find that their traditional business model has been totally disrupted. According to the latest worldwide market study by Juniper Research, Mobility-as-a-Service (MaaS) will displace over 2.2 billion private car journeys by 2025 -- that's rising from 471 million in 2021. Juniper believes that for MaaS to enjoy widespread adoption, subscription or on-the-go packages need to offer a strong combination of transport modes along with feasible infrastructure changes, high potential for data collection and low barriers to MaaS deployments. Mobility-as-a-Service Market Development The concept of MaaS involves the provision of multi-modal end-to-end travel services through a single platform by which users can determine the best route and price according to real-time traffic