Skip to main content

Upside Opportunity for Mobile Security Apps in 2014

Today, securing all devices with mobile internet access has become an ever increasing concern. People want to be protected during their daily activities involving email access, online banking or simply browsing content. Meanwhile, corporate stakeholders are much more concerned about their organisational network integrity and business data protection.

The number of employee owned smartphones and tablets used in the enterprise will exceed 1 billion by 2018, as the growing trend of Bring Your Own Device (BYOD) redefines business connectivity, according to the latest market study by Juniper Research.

This represents almost 35 percent of the total installed base of consumer owned tablets and smartphones.

However, the Juniper study uncovered that there are a number of issues and implications that need to be addressed and a single policy or measure may not be sufficient while devising future BYOD strategies.


Assessing the BYOD Pros and Cons

The study found that while BYOD has the potential to benefit organisations in terms of enhanced employee satisfaction and productivity, the threat from unprotected employee mobile devices at work is of significant importance to IT managers and CIOs.

Juniper Research contends that for businesses adopting BYOD, there is a need to consider mobile devices as just another endpoint -- while devising measures to mitigate the challenges and the risks of managing a multi-platform user environment.

Mobile Device Management Scenarios

Growth in the mobile security market is currently being driven by the Enterprise segment particularly in the areas of BYOD and mobile device management.

In the consumer segment, Juniper forecasts a steady growth in revenue for security software, approaching 40 percent of the global mobile security sales revenue by the end of 2018.

This will be driven primarily by increased consumer awareness of available security solutions.  The risks posed by fraud and malware to data stored on and accessible via their smartphones and tablets is also motivating action.

Other key findings from the market study include:

  • Western Europe currently represents the largest revenue hub for the mobile security vendors.
  • More than half of all mobile devices in the U.S. will have security apps installed by the end of 2018.

Popular posts from this blog

Hybrid Work: How to Enhance Employee Productivity

When you hire qualified talent for a key role and trust them to perform, you'll likely achieve the best outcome. Skilled and experienced people will deliver results, regardless of the challenges. That's a key lesson learned from the pandemic experience as most knowledge workers were asked to work from their homes. However, some resist returning to an open-plan office. It's unacceptable. Meanwhile, forward-thinking leaders decided a "return to normal" is undesirable, and in hindsight, everyone should aspire to be more accomodating than before. Therefore, location flexibility is okay. Hybrid Workforce Market Development How will people adapt to these changes? They'll apply the modern IT tools at their disposal. They'll learn new skills and thrive. Nearly 80 percent of employees are now successfully using online collaboration tools for work in 2021 -- that's up from just over half of workers in 2019, according to the latest market study by Gartner. This g

Mobility-as-a-Service Creates Disruptive Travel Options

Building on significant advances in big data, analytics, and the Internet of Things (IoT), more innovative transit service offerings aim to increase public transport ridership and reduce emissions or congestion within metropolitan areas. By providing these services through smartphone apps, the transit services also significantly increase user convenience, providing information on different human mobility offerings -- including public transport, ridesharing, and autonomous vehicles. Mobility-as-a-Service Market Development According to the latest market study by Juniper Research, Mobility-as-a-Service (MaaS) subscribers will generate $53 billion in revenue for MaaS platform providers by 2027 -- that's rising from $5.3 billion in 2021. Let's start with a basic definition. MaaS is the provision of multi-modal end-to-end travel services through single platforms, by which users can determine an optimal route and price. The study identified a monthly subscription model as key to incr

Upside for New 5G Network Transport Infrastructure

The global mobile communication sector is in the midst of a significant network infrastructure upgrade to support the introduction of new high-bandwidth and low-latency broadband service offerings.  Telecom service provider data centers have an important role in fifth-generation (5G) network deployments. Providers undergoing their transition to Stand-Alone (SA) 5G must understand the technical demands of telco data centers and the key enablers of those offerings. According to the latest worldwide market study by ABI Research, the major prerequisites of 5G and the emerging transport solutions would help operators position themselves to successfully capitalize on the new revenue opportunities from delivering differentiated 5G connectivity services. 5G Transport Network Market Development "The rise of the telco data center has a high degree of confluence with the requirements of SA 5G architectures. SA 5G and its increasing reliance on telco data centers can be attributed to the incr