Skip to main content

More PC Vendors are Shifting to Lower-Cost Models

Worldwide PC shipments are expected to fall by -6.0 percent in 2014, according to the latest market study by International Data Corporation (IDC). Mature regions did benefit primarily from a recovery surge in Western Europe while other mature regions performed modestly above expectations in the first quarter of 2014 (1Q14).

Emerging regions continued to see weak demand and difficult conditions, although the economic environment in Latin America had the largest impact. The impact to emerging regions – a cornerstone of long-term market stability – outweighed the short-term boost seen in mature regions.

As a result, longer-term growth was lowered slightly (by less than a percent for 2015-2017), with 2015 at -1.6 percent year on year with subsequent years still between 0 and -1 percent growth.

"2014 represents an important shift for the PC market in emerging regions," said Jay Chou, senior research analyst at IDC. "Shipments in these parts of the world are expected to contract in double digits (nearly 20 million units fewer) compared to 2013."

Positive factors for the PC market include slowing tablet demand and steadying economic indicators that are contributing to more stable PC shipments in mature markets.


The Windows XP replacement activity that boosted shipments in the past several quarters is also expected to remain a positive factor for a few more quarters.

This relative improvement in the outlook will enable the United States to further its lead in PC shipments over China and keep the mantle as the biggest PC market globally through 2017.

Despite the pockets of opportunity, weakening growth in emerging regions and continuing pressure from other devices – primarily smartphones and tablets – continue to push down the long-term outlook.

Consumer interest in PCs remains constrained and price-sensitive, as evidenced by overall market declines and still modest Ultrabook results, even as Chromebook vendors and channels expand and boost volume in this low-end segment.

"PC shipments are currently benefitting from a lull in tablet demand due to rising tablet penetration in mature regions and competitive pressure on smaller tablets from large-size smartphones (sometimes referred to as Phablets)," said Loren Loverde, vice president at IDC.

However, the transition toward mobile and cloud-based computing is unstoppable. PCs continue a slow transition toward touch and slim designs, even as tablet volume is expected to pass total PC volume in the fourth quarter of 2014 and on an annual basis in 2016.

To return to growth, IDC belives that the PC industry is going to need to accelerate the shift to lower-cost, thin, and touch-based designs, despite the challenges it has faced with these designs in the past.

Popular posts from this blog

Linux Phone Standards Forum

A new Linux Phone Standards Forum (LiPS) has been founded to promote mass market adoption of Linux telephony terminals through standardization, interoperability testing and market education. The founding members include Cellon, France Telecom, FTM Labs, Huawei, Jaluna, Mizi, Open Plug and PalmSource. LiPS will support device manufacturers and operators in bringing to market Linux-based devices at lower cost (due to lower deployment costs through standardization), while facilitating the programming and development process for software and silicon vendors. The Forum said plans to work with other organizations such as the OMTP and OMA to identify requirements of distinct device categories including smartphones, feature phones, fixed-line, or converged devices. For each of these categories, or profiles, LiPS will define standard API�s that support relevant applications and services as well as a certification process for technology providers. In keeping with the open source philosophy, L

Cloud Services Gain New Momentum in Europe

Across European nations, more CIOs and CTOs are investing in public cloud services that become the essential foundation for the design and delivery of innovative digital transformation projects. Public cloud computing spending in Europe will reach $113 billion in 2022 and will double to $239 billion by 2026, growing at a 22 percent 5-year CAGR, according to the latest market study by International Data Corporation (IDC). Investments in Software-as-a-Service (SaaS) will continue to lead most of the spending in Public Cloud in Europe in 2022, but Platform-as-a-Service (PaaS) will be the fastest-growing segment. In fact, PaaS enables digital business deployment via the quick testing and production of new software applications. Public Cloud Market Development Professional services, banking, and discrete manufacturing will be among the top spenders in public cloud services, absorbing almost 60 percent of the overall public cloud services spend in 2022.  Human-centric industries are adjustin

Strategic Digital Transformation Spending Trends

Looking ahead, many Chief Executive Officers (CEOs) continue to selectively invest in new strategic digital transformation projects that enable a significant competitive advantage. Some additional investments may go towards improving existing IT infrastructure and operations.  Worldwide IT spending is now projected to total $4.5 trillion in 2022 -- that's an increase of 3 percent from 2021, according to the latest updated estimate by Gartner. For now, most CIOs will be relieved that their budget is safe from major cuts. While IT spending is expected to grow in 2022, it will be at a slower pace than in 2021 -- partly due to a 5 percent cutback on spending for personal computers, media tablets, and printers. Digital Transformation Market Development "Central banks around the world are focusing on fighting inflation, with overall inflation rates expected to be reduced through the end of 2023. However, the current levels of volatility being seen in both inflation and currency exch