Skip to main content

Mobile Cloud Service Adoption Varies by Industry Vertical

More than half of the organizations surveyed in the United States and Europe view mobile software applications (Apps), machine-to-machine (M2M) communications and mobile device management (MDM) solutions as highly effective technologies.

Of these three mobile solution categories, mobile software applications are currently deployed by the highest percentage of businesses. However, MDM and M2M solutions are projected to experience the strongest near-term growth within the next two years.

Frost & Sullivan released these and other findings from their survey of 1,028 decision-makers for IT-related purchases in the U.S. and Europe. Five key vertical industries were targeted for sampling -- healthcare, government, banking/finance/insurance, manufacturing and retail/wholesale.

"Industry-specific preferences have clearly emerged around mobility, with the manufacturing and finance sectors leading in all three mobile solution categories in percent of companies deploying," said Jeanine Sterling, principal analyst at Frost & Sullivan.

Looking forward during the 2014-2016 time period, government and manufacturing expect to exhibit the highest levels of growth in each of these three categories.

Companies are deploying mobile apps display distinct tendencies -- including a preference for using wireless carriers and systems integrators as their strategic mobility partners -- although the preference for wireless carriers is softening in some customer segments.

Over two-thirds of companies currently using mobile apps also report their preference of some form of pre-packaged software versus creating their own customized solutions.

Cloud-based mobile applications have also become an increasingly popular trend. Among the businesses that have already begun utilizing cloud computing solutions, 40 percent have moved their mobile enterprise applications to the cloud -- and another 32 percent plan to make the same transition within the next three years.

It should be noted, however, that the willingness to migrate mobile apps to the cloud differs by industry. "In terms of regional patterns, U.S. firms have a somewhat higher affinity for mobile solutions than their European counterparts," noted Sterling.

The current gap in deployment levels is expected to widen further for both mobile apps and MDM by 2016, indicating that the U.S. will continue to be a more lucrative market than Europe especially for these mobile solution providers.

Popular posts from this blog

Why GenAI Investment will Double in 2024

In 2024, every business can be a technology-driven business. The quest for business technology leadership skills, and digital transformation, will gain new momentum as more organizations seek ways to drive net-new digital growth. Large enterprises will invest more than $19.4 billion worldwide in Generative Artificial Intelligence (GenAI) solutions in 2023, according to the latest market study by International Data Corporation (IDC). This spending, which includes GenAI software as well as related infrastructure hardware and IT or business services, is expected to more than double in 2024 and reach $151.1 billion in 2027 -- that's with a compound annual growth rate (CAGR) of 86.1 percent over the 2023-2027 forecast period. Artificial Intelligence Market Development Despite the recent IT headwinds in 2023, business leaders accelerated their exploration of GenAI solutions to help boost their digital business transformation. "In 2024, the shift to AI everywhere will enter a critic