Skip to main content

191.4 Million Americans Now Own a Smartphone

The smartphone market in America has reached a pivotal point, now that most mobile network service providers removed phone subsidies and Apple offers unlocked iPhones directly to consumers (bypassing the U.S. wireless carriers). And, the ongoing use of Facebook Messenger app is negatively impacting the legacy SMS revenue stream.

That said, comScore released data from their latest study of key trends in the U.S. smartphone industry for July 2015. Once again, Apple ranked as the top smartphone manufacturer with 44.2 percent OEM market share.

Meanwhile, Google Android continues to lead as the number one smartphone OS platform with 51.4 percent market share. Moreover, Facebook ranked as the top individual smartphone software application.

Smartphone OEM Market Share

191.4 million people in the U.S. owned smartphones (77.1 percent mobile market penetration) during the three months ending in July.

Apple ranked as the top OEM with 44.2 percent of U.S. smartphone subscribers (up 1.1 percentage points from April).

Samsung ranked second with 27.3 percent market share, followed by LG with 8.7 percent (up 0.3 percentage points), Motorola with 4.9 percent and HTC with 3.5 percent.

Smartphone Platform Market Share

Android ranked as the top smartphone platform in July with 51.4 percent market share, followed by Apple with 44.2 percent (up 1.1 percentage points from July), Microsoft with 2.9 percent, BlackBerry with 1.3 percent and Symbian with 0.1 percent.

Top Smartphone Software Apps

Facebook ranked as the top smartphone software application, reaching 73.3 percent of the app audience, followed by Facebook Messenger (59.5 percent), YouTube (59.3 percent) and Google Search (52 percent).

Popular posts from this blog

IoT Device Management Demand Gains Momentum

More forward-thinking CIOs and CTOs are focused on the adoption of the Internet of Things (IoT). Management challenges are top of mind for those who have already deployed a large number of sensors and associated network edge devices. Device management services are evolving in response to a greater breadth of new device technologies such as edge intelligence and related connectivity solutions, as well as the customer scalability and security of IoT deployments. But forward-looking suppliers are also preparing for a world where 41.3 percent of the connected devices will be using some form of Low Power Wide Area (LPWA) technologies by 2026. IoT Device Management Market Development Since IoT customers increasingly need to manage a larger fleet of connected devices, ABI Research now forecasts that IoT device management services will exceed $36.8 billion in revenues by 2026. Standardization is beginning to play a bigger role in device management services, as more connected devices use LPWA t
Read more

Anywhere, Anytime Workplace Demand for SASE

The ongoing adoption of flexible working models within the enterprise market has significant implications for typical IT organizations that must now support knowledge workers and front-line employees that operate outside the corporate network perimeter. The global COVID-19 pandemic created IT networking and security challenges. The expansion of the distributed workforce, an increasing reliance on cloud computing infrastructure, and the requirement to securely connect online employees -- wherever they choose to work, at any given moment in time. Legacy IT solutions that have rigid network underlays and a requirement for on-premises infrastructure cannot adequately deal with these trends. This 'Anywhere, Anytime Workplace' led to demand for new Secure Access Service Edge (SASE) solutions, with networking and security delivered as-a-service. Anywhere, Anytime Workplace Market Development   Although converging networking and security capabilities offer enterprises a promising solut
Read more

Cloud Edge Computing Demand Continues to Grow

Public cloud computing solutions are moving closer to the edge of networks where CIOs and CTOs are hosting new apps. The edge journey is well underway for forward-looking organizations as they seek to connect with customers, improve operational efficiency, and adopt digital business technologies to drive innovation. The latest worldwide market study by International Data Corporation (IDC) found that three-quarters of organizations plan to increase their edge computing spending over the next two years with an average increase of 37 percent. A combination of factors is driving this increased spending at the edge. Cloud Edge Computing Market Development The performance requirements of expanding workloads and new use cases that leverage artificial intelligence (AI) and machine learning (ML) demand greater compute capacity at the edge. In addition, the amount of data being stored in edge locations are rapidly expanding, and organizations plan to keep this data longer. As a result, the numbe
Read more