Skip to main content

191.4 Million Americans Now Own a Smartphone

The smartphone market in America has reached a pivotal point, now that most mobile network service providers removed phone subsidies and Apple offers unlocked iPhones directly to consumers (bypassing the U.S. wireless carriers). And, the ongoing use of Facebook Messenger app is negatively impacting the legacy SMS revenue stream.

That said, comScore released data from their latest study of key trends in the U.S. smartphone industry for July 2015. Once again, Apple ranked as the top smartphone manufacturer with 44.2 percent OEM market share.

Meanwhile, Google Android continues to lead as the number one smartphone OS platform with 51.4 percent market share. Moreover, Facebook ranked as the top individual smartphone software application.

Smartphone OEM Market Share

191.4 million people in the U.S. owned smartphones (77.1 percent mobile market penetration) during the three months ending in July.

Apple ranked as the top OEM with 44.2 percent of U.S. smartphone subscribers (up 1.1 percentage points from April).

Samsung ranked second with 27.3 percent market share, followed by LG with 8.7 percent (up 0.3 percentage points), Motorola with 4.9 percent and HTC with 3.5 percent.

Smartphone Platform Market Share

Android ranked as the top smartphone platform in July with 51.4 percent market share, followed by Apple with 44.2 percent (up 1.1 percentage points from July), Microsoft with 2.9 percent, BlackBerry with 1.3 percent and Symbian with 0.1 percent.

Top Smartphone Software Apps

Facebook ranked as the top smartphone software application, reaching 73.3 percent of the app audience, followed by Facebook Messenger (59.5 percent), YouTube (59.3 percent) and Google Search (52 percent).

Popular posts from this blog

Industrial and Manufacturing Technology Growth

In an evolving era of rapid advancement, market demand for innovative technology in the industrial and manufacturing sectors is skyrocketing. Leaders are recognizing the immense potential of digital transformation and are driving initiatives to integrate technologies into their business operations.  These initiatives aim to enhance efficiency, reduce costs, and ultimately drive growth and competitiveness in an increasingly digital business upward trajectory. The industrial and manufacturing sectors have been the backbone of the Global Networked Economy, contributing $16 trillion in value in 2021. Industrial and Manufacturing Tech Market Development   This growth represents a 20 percent increase from 2020, highlighting the resilience and adaptability of these sectors in the face of unprecedented challenges, according to the latest worldwide market study by ABI Research . The five largest manufacturing verticals -- automotive, computer and electronic, primary metal, food, and machinery -

Rise of AI-Enabled Smart Traffic Management

The demand for smart traffic management systems has grown due to rising urban populations and increasing vehicle ownership. With more people and cars concentrated in cities, problems like traffic congestion, air pollution, and greenhouse gas emissions are pressing issues. Since the early 2000s, government leaders have been exploring ways to leverage advances in IoT connectivity, sensors, artificial intelligence (AI), and data analytics to address these transportation challenges. The concept of a Smart City emerged in the 2010s, with smart mobility and intelligent traffic management as key components.  Smart Traffic Management Market Development Concerns about continued climate change, as well as cost savings from improved traffic flow, have further motivated local government investment in these advanced systems. According to the latest worldwide market study by Juniper Research, they found that by 2028, smart traffic management investment will be up by 75 percent from a 2023 figure of

How Generative AI Will Reshape the Economy

The Global Networked Economy -- a term synonymous with the interconnectedness of businesses, individuals, and governments worldwide -- has undergone a remarkable transformation in 2023. Fueled by the rapid growth of digital technologies and the global internet, this phenomenon has given rise to a worldwide marketplace that has already revolutionized the way we live, work, and play. The impact of Generative Artificial Intelligence (GenAI) in 2024 will be equally disruptive to many traditional business leaders. GenAI will also create huge opportunities for the fearless pioneers. Global Networked Economy Market Development The Global Networked Economy's evolution traces back to the advent of the Public Internet. The introduction of eCommerce, social media, and cloud computing has been instrumental in reshaping how businesses operate and engage with their customers. This interconnected ecosystem empowers savvy leaders to access new markets, trim operational costs, enhance commercial e