Skip to main content

Cloud Service Adoption Transforms Personal Computing

Global consumer electronics vendors experienced a challenging environment in 2016, due to the shift in product preferences of savvy buyers. With the exception of Chromebooks, the personal computing category has not had the market demand or device shipments that could sustain the vendors.

Case in point; consumer spending during the holiday quarter of 2016 was clearly not aimed at consuming media tablets, as the market continued its downturn. The fourth quarter of 2016 (4Q16) marked the ninth consecutive quarter that tablet shipments have declined.

Media Tablet Market Development

Vendors shipped 52.9 million tablets in the fourth quarter, which was a decline of 20.1 percent from the same quarter one year ago, according to the latest worldwide market study by International Data Corporation (IDC) .

Similarly, shipments of 174.8 million units for the full year 2016 were down 15.6 percent compared to 2015 -- marking the second straight year of declining shipments of media tablets.

"The sentiment around the tablet market continues to grow stale despite a lot of talk about vendors pivoting their product portfolios toward the detachable segment," said Ryan Reith, program vice president at IDC.


Typical tablets without a dedicated keyboard -- which IDC refers to as slate tablets -- are continuing to lose relevancy across all regions, and as a result the market decline is a truly  global phenomena.

Vendors that have historically led the notebook PC market are also talking about expanding their product portfolios to include more detachable tablets. IDC believes the second half of 2017 will bring a wide range of new detachable devices from the notebook PC OEMs as well as those playing primarily in the smartphone space.

Yet even detachable tablets struggled to maintain momentum in the fourth quarter as flagship products from key players like Microsoft and Apple started to show signs of age.

Outlook for Tablet Market Growth

"The market continues to warm up to two-in-one devices, but we're now getting to a point where the price and performance disparity between detachables and convertibles has started to narrow, and this added competition led to a dampening in the growth of detachable tablets," said Jitesh Ubrani, senior research analyst with IDC.

However, the analyst firm expects this to be temporary, as only two of the three major platforms have any significant hardware presence in the detachable market, and as the ecosystems are further refined with future updates and developer support.

That said, expect to see more new Chromebook models introduced in 2017, as the personal computing market continues the trend towards 'good enough' lower-cost portable devices that enable secure access to a multitude of consumer and enterprise cloud-based services. The ongoing market transformation seems inevitable.

Popular posts from this blog

Hybrid Work: How to Enhance Employee Productivity

When you hire qualified talent for a key role and trust them to perform, you'll likely achieve the best outcome. Skilled and experienced people will deliver results, regardless of the challenges. That's a key lesson learned from the pandemic experience as most knowledge workers were asked to work from their homes. However, some resist returning to an open-plan office. It's unacceptable. Meanwhile, forward-thinking leaders decided a "return to normal" is undesirable, and in hindsight, everyone should aspire to be more accomodating than before. Therefore, location flexibility is okay. Hybrid Workforce Market Development How will people adapt to these changes? They'll apply the modern IT tools at their disposal. They'll learn new skills and thrive. Nearly 80 percent of employees are now successfully using online collaboration tools for work in 2021 -- that's up from just over half of workers in 2019, according to the latest market study by Gartner. This g

Mobility-as-a-Service Creates Disruptive Travel Options

Building on significant advances in big data, analytics, and the Internet of Things (IoT), more innovative transit service offerings aim to increase public transport ridership and reduce emissions or congestion within metropolitan areas. By providing these services through smartphone apps, the transit services also significantly increase user convenience, providing information on different human mobility offerings -- including public transport, ridesharing, and autonomous vehicles. Mobility-as-a-Service Market Development According to the latest market study by Juniper Research, Mobility-as-a-Service (MaaS) subscribers will generate $53 billion in revenue for MaaS platform providers by 2027 -- that's rising from $5.3 billion in 2021. Let's start with a basic definition. MaaS is the provision of multi-modal end-to-end travel services through single platforms, by which users can determine an optimal route and price. The study identified a monthly subscription model as key to incr

Upside for New 5G Network Transport Infrastructure

The global mobile communication sector is in the midst of a significant network infrastructure upgrade to support the introduction of new high-bandwidth and low-latency broadband service offerings.  Telecom service provider data centers have an important role in fifth-generation (5G) network deployments. Providers undergoing their transition to Stand-Alone (SA) 5G must understand the technical demands of telco data centers and the key enablers of those offerings. According to the latest worldwide market study by ABI Research, the major prerequisites of 5G and the emerging transport solutions would help operators position themselves to successfully capitalize on the new revenue opportunities from delivering differentiated 5G connectivity services. 5G Transport Network Market Development "The rise of the telco data center has a high degree of confluence with the requirements of SA 5G architectures. SA 5G and its increasing reliance on telco data centers can be attributed to the incr