Skip to main content

How Virtual Reality Technology Gained New Momentum

Worldwide shipments of Augmented Reality (AR) and Virtual Reality (VR) headsets grew to 2.3 million units in 1Q17, according to the latest market study by International Data Corporation (IDC). With more products scheduled to ship in the second half of 2017, IDC is forecasting triple-digit growth for the full year.

VR represented more than 98 percent of headsets shipped during the first quarter. Within VR, about two-thirds of all headset shipments were screen-less viewers -- such as Samsung Gear VR and Google Daydream View. Tethered VR headsets, such as the HTC Vive, Oculus Rift, and Sony PSVR, accounted for one third of the market.

AR and VR Market Development

"The VR market is still very young and consumers seem to be taking a cautious approach," said Jitesh Ubrani, senior research analyst at IDC. "With plenty of headset options already in the market and even more coming soon, hardware isn't the issue."

According to the IDC assessment, the bigger challenge continues to be the slow growth in AR/VR video content that appeals to a mass audience, combined with the confusion associated with a lack of cross-platform support.


That being said, AR headsets saw year-over-year shipment growth of 77.4 percent as new products began shipping and existing headsets expanded distribution to additional countries.

Augmented reality headsets are still an emerging market, with the vast majority of products focused on getting hardware into the hands of software content developers.

Meanwhile, IDC expects that most people will experience augmented reality first through the cameras and screens of their existing mobile devices -- such as smartphones and/or media tablets.

Outlook for AR and VR Vendor Opportunities

Samsung continued to drive the highest shipment volumes in the market with its Gear VR headset. Samsung's large distribution network and its partnership with Oculus has allowed the company to take the lead.

Though Samsung was the only leading company to see an annual decline in shipments, IDC analysts expects this to be temporary as the decline was related to the absence of their Note line of phones.

Sony has only shipped its PlayStation VR headset for two quarters, but they have already found success. Sony controls its entire VR ecosystem, including the headset, game console, and content.

With motion controllers and outside-in (room based) tracking right out of the box, the HTC Vive has provided a high-end solution for those willing to pay a premium for the best experience.

Facebook was among the first premium products in the market with the Oculus Rift, though in recent months the company has faced a few challenges with retail space.

However, with the addition of touch controllers, improved room-scale tracking, and a price drop from $599 to $499, IDC believes Oculus will continue to provide a compelling alternative for VR enthusiasts.

Popular posts from this blog

Wireless Solutions Advance Work from Home Trends

Despite a challenging backdrop from the ongoing effects of the global COVID-19 pandemic, the negative impact on fifth-generation (5G) wireless supply chains has been minimal compared to the wider mobile smartphone market. This led to 5G mobile devices becoming more diverse, brought to market quickly at a variety of price points, thereby accelerating affordability and adoption. The mobile market is transitioning to 5G and many leading vendors are now exploring the low-priced 5G smartphone segment. According to the latest worldwide market study by ABI Research, 681 million 5G handsets will be shipped in 2022. Therefore, the race is on for OEMs to find that all-important level of differentiation in their flagship portfolios to help boost margins and improve market share. 5G Wireless Market Development Vendors continue to drive the adoption of new product designs, screen technology, chipsets, and camera setups -- notably within the flagship smartphone segment. Meanwhile, the leaders seek a

Software-Defined Infrastructure: The Platform of Choice

As more organizations adapt to a hybrid working model for their distributed workforce, enterprise CIOs and CTOs are tasked with delivering new productivity-enabling applications, while also seeking ways to effectively reduce IT cost, complexity, and risk. Traditional IT hardware infrastructure is evolving to more software-based solutions. The worldwide software-defined infrastructure (SDI) combined software market reached $12.17 billion during 2020 -- that's an increase of 5 percent over 2019, according to the latest market study by International Data Corporation (IDC). The market grew faster than other core IT technologies. The three technology pillars within the SDI market are: software-defined compute (53 percent of market value), software-defined storage controller (36 percent), and software-defined networking (11 percent). "Software-defined infrastructure solutions have long been popular for companies looking to eliminate cost, complexity, and risk within their data cente

Digital Identity Verification Market to Reach $16.7B

As more enterprise organizations embrace the ongoing transition to digital business transformation, CIOs and CTOs are adopting new technologies that enable the secure identification of individuals within their key stakeholder communities. A "digital identity" is a unique representation of a person. It enables individuals to prove their physical identity during transactions. Moreover, a digital identity is a set of validated digital attributes and credentials for online interactions -- similar to a person's identity within the physical world. Individuals can use a 'digital ID' to be verified through an authorized digital channel. Usually issued or regulated by a national ID scheme, a digital identity serves to identify a unique person online or offline. Digital Identity Systems Market Development Complementary to more traditional forms of identification, digital identity verification systems can enhance the authenticity, security, confidentiality, and efficiency of